We’ve spent a lot of time over the last few months studying AI overviews to see how they impact search and what they mean for SEO in 2025 (and beyond). But, they also offer a new opportunity for SEOs willing to spend the time optimising to rank in the AI Overviews. Shorter Answer – AI Overviews are trained on your website content, and they’re now stealing your clicks too. I recommend signing up for our free Ahrefs Webmaster Tools and running a crawl of your website. Catching and fixing glitches early can save you from mysteriously missing out on search traffic.
The top 10 Google ranking factors
Short and long descriptions are two interconnected text fields. The short description is visible by default on a store listing, while the long description must be accessed manually by a user. Addressing Google Play’s technical requirements for ASO comes first, as this framework is the foundation for all user experience-related activities. SEMRush can help you find overlooked and underused keywords that you can use to increase traffic and conversions. Since broken links can hurt SEO this is a mutually beneficial solution for both parties; they get to repair a broken link and you get a backlink. No Shopify SEO guide would be complete without tips on keyword research – the foundation of SEO success.
What tools can I use to check my website’s SEO ranking?
Having a certain % of nofollow links may also indicate a natural vs. unnatural link profile. Integration can streamline your workflow and make your ranking system a central part of your data management process. With these tips, you can have confidence that your ranking system is both accurate and reliable.
Google likely knows that searchers value posts with templates more than those without, so you should probably include one if you want to rank higher for this keyword. Even if your content aligns with search intent, you may not be giving searchers everything they want. There may be subtopics they’re looking for and expecting you to cover. If you see a message telling you “Your search did not match any documents” then your site is not being indexed by Google. Double-check that you’ve spelled your websites domain name correctly (you can see I’ve added an extra ‘y’ in my domain name, below).
You can check yours with GTmetrix or Google PageSpeed Insights. In a recent survey conducted by Directive, 78% of marketers identified keyword research as a high-impact practice for driving new traffic. The research process allows you to better understand what your audience is searching for and create content that directly addresses these search queries. Before we get into the top 10 Google ranking factors around which you can optimize your website pages, let’s first go over the different types. And as tedious as it can be at first, it is vital that your strategies are in place to tackle each element for each page.
No, you can’t pay Google to rank higher in organic search results. However, you can buy Google Ads which appear at the top of search pages. Since the space for these ads isn’t unlimited, your ad will likely compete with others for impressions. This means your ad won’t be seen at the top by everyone who searches for the related keyword(s). The first step is to create and optimize a Google Business Profile. When people search for your business, they’ll see a prominent display thanks to this profile.
Acquiring them helps create a framework for all app store optimization activities. Having a reference on a category level is crucial, as each has its unique competitive landscape, a pool of most commonly used search terms, and fluctuating design trends. Keyword intelligence includes finding relevant keywords with meaningful data on their traffic potential and ranking difficulty.
Ecommerce Analytics: Key Metrics, Top Tools, Case Studies and Best Practices
This also presents the opportunity to further optimize for SEO Anomaly search engines through ALT text and file naming. Focus on improving keywords that are ranking in positions five through 15 (where you’re teetering at the bottom of Page 1 or top of Page 2 on Google). Now consider that 34.36% of all clicks go to the number one search result, and it becomes clear why search engine optimization (SEO) is so important. If you want to rank in Google, creating content that aligns with search intent is critical.
Quality-centric ranking factors are significant for visibility in Google Play search results and the various editorial sections, app lists, and category rankings. Optimizing your ratings, conversion rate, engagement, and performance contributes to Search and Explore traffic. For higher blog rankings, prioritize E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), especially when you are generating content using AI content writer tools. Following this rule establishes credibility and trust with both users and search engines. You can’t pay to rank higher on Google per se and paid tactics for link and review building should be avoided.
- The quality and relevance of your content matter more than word count.
- For example, there are plenty of mentions of “content marketing strategy” on our blog.
- Creating high-quality, engaging content is crucial for ranking higher on Google’s search results page.
- Scroll down to the “Queries” table to see a list of keywords your website ranks for.
- What you can do is create a couple of pages around the central topic.
It makes it so that search engines can easily understand and index the content. Topic clusters are also beneficial from a user experience perspective. It makes your content easier to navigate and readers will realize that they don’t have to go to multiple sites to find what they’re looking for.